In the dawn of a new era, the Fashion and Lifestyle industry is on the cusp of witnessing truly groundbreaking trends that have the potential to reshape the way businesses approach digital marketing. These trends are poised to leave an indelible mark and revolutionize the industry forever. Here are 5 ways to upgrade your Digital …
Harnessing the Power of Digital Marketing for Fashion & Lifestyle Brands Read More »
Imagine this. After a long day you are scrolling through your social media and see a meme surface on your screen. The meme makes you giggle and you like it so much that you even share it with your friends. That’s the simplicity and beauty of a meme. It’s a prerequisite for social media marketing …
Meme Marketing – How to Use Memes to Radically Improve Your Social Media Presence Read More »
Having worked as a digital agency for more than 4 years, we often come across a lot of business owners who are not familiar with digital marketing. As a result, they rely completely on agencies to give them results and remain unaware of the challenges that an agency meets in setting up the campaigns and …
7 Easy SEO Hacks To Grow Your Shopify Store Sales by over 25% Read More »
HOW DIGITAL MARKETING CAN GENERATE HUNDRED OF LEADS FOR FAMILY BUSINESSES If there’s one type of business that can benefit a lot from digital marketing, its traditional, family-owned businesses. With traditional family businesses reinventing new ways to conduct business, there is a lot to explore in terms of lead generation using digital marketing. The recent …
Digital Marketing & Lead Generation for your Family Business Read More »
No matter how great your marketing is, if your product sucks, it will never really sell. I’m not really sure who said this but every time I work with a client with an average, boring or downright awful product, I’m reminded of this quote. Even the greatest marketer will have a tough time selling commodities (soaps, …
13 Examples of Interesting Marketing Campaigns From Around The World Read More »
In my last post, I discussed a basic 1 month digital marketing plan for generating B2B leads online using paid ads. This post is about tweaking your existing strategy and devising effective digital marketing strategies that deliver results at manageable costs. If you’re a startup, you’re probably short on marketing budgets. And your definition of digital marketing …
3 Interesting Ways to Sharpen your Company’s Digital Marketing Strategy Read More »
I was browsing through Tata Sky the other day and happened to see Baba Ramdev speaking passionately about Swadeshi, Ayurveda and Yoga. It suddenly dawned on that he was actually a great example of content marketing. I’ve long admired him but ever since the whole running-away-in-a-saree affair happened at Ramlila Maidan a few years back, …
Baba Ramdev and Patanjali – A Surprisingly Good Example of Content Marketing Read More »
Digital marketing is an exciting way for people and businesses to promote their products, services, ideas and even, themselves. However, it’s also a rapidly evolving field with newer methods and channels sprouting every single day. Understanding the basics, let alone mastering digital marketing, is becoming more and more complex. It’s hard even for someone like me …
Struggling to succeed online? Here is a 5-step Framework for Mastering Digital Marketing Read More »
Content writing and copywriting are two art forms of content marketing that need a special set of skills. Every content marketer worth his salt must have this special set of skills if they are to succeed in today’s world. Now these skills do not involve spinning tales out of nowhere like fiction writers do. These …
16 Copywriting Blogs Every Content Marketer Needs to Follow Read More »
You run a business. You are struggling to get more sales. How do you get them? Till a few years ago, television and magazine advertisements, online PPC or display ads, pop-ups, etc. constituted the main channels used for generating more sales and improve marketing. However, all these tactics work only if you have tons of …
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